09.03.2010.

Life NK



Divna pakovanja osnovnih svakodnevnih proizvoda firme Space NK, britanske Sephore. Ova linija zove se Life NK (NK kao Nicky Kinniard, britanski beauty expert).

Linija LifeNK ilustrovana je scenama iz zivota jednog srecnog belog medveda. Takvu figuricu od ametista Niki je dobila kada je 1993. otvorila svoju prvu prodavnicu.

Prociscene meke linijske ilustracije, duhovite i savrseno precizne u pokretu. U simbiozi sa drazesnim nazivima proizvoda. Bele tubice i bocice, bojene fleke u ulozi objekta koji opisuje medinu akciju, malo Gothamom fino slozenog teksta i perfektno adekvatan logo koji je jedini tamni akcenat i drzi sve na okupu. Pokusala sam da svedem izbor na samo par pakovanja... evidentno, nisam uspela. Sve je tako prelepo, slatko, duhovito i zivahno. Za to je zasluzna Mio Matsumoto.

via Lovely Package






Za kraj, Japanese Wash Cloth i Tomato Rhubarb sveca.



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Wonderful packages of basic daily product line by Space NK, some knd of British Sephora. This line is titled Life NK (NK as in Nicky Kinniard, British beauty expert).

LifeNK line is illustrated with scenes from one happy white bear's life. Drawn after a figurine Nicky got when she opened her first store in 1993.

Simple soft linear illustrations, funny and perfectly precise in movement. In symbiosis with cute names of products. White tubes and bottles, colored areas as objects describing Bear's action, a bit of nicely laid out text in Gotham and perfectly adequate logo which is the only dark accent and keeps it all from vapouring into thin air. I tried to narrow down the selection to a couple of packages only... obviously, no success there. It is all so beautiful, sweet, funny and lively.

To wrap it all up, Japanese Wash Cloth and Tomato Rhubarb candle.

via Lovely Package

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